The KeTu Academy is now offering a new workshop: the interactive presentation “CRM: sales success instead of data graveyard” is aimed at medium-sized companies which regard customer relationship management not only as a system, but also as a strategy and want to achieve competitive advantages as a result of this. Companies which plan to introduce a CRM system successfully. Companies which would like to optimise or develop their existing CRM system.
- What does customer relationship management (CRM) mean?
- What process levels does a CRM contain?
- How are the relevant components of the CRM selected?
- How is the software provider selected?
These and many other questions relating to the topic of CRM will be covered in the presentation – as always informatively, interactively and with a large amount of facts, information and criteria for decision-making to take away. Interested? There is further information here.